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Home » Sponsors

All posts in Sponsors

Tour des Alpes 2021: The perfect all-rounder – Daryl Impey

Tour des Alpes 2021: The perfect all-rounder – Daryl Impey

February 18, 2021 6:55 pm No Comments Sjors Beukeboom

The perfect all-rounder From the Impey Cycling Family and new in Israel Start-Up Nation: Daryl Impey. The first South-African to wear the yellow jersey in the Tour de France is about to launch his season in the Tour des Alpes and we sat down with him before that. Daryl Impey,

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Israel Start-Up Nation continue to rely on PowerWatts in 2021

Israel Start-Up Nation continue to rely on PowerWatts in 2021

February 16, 2021 2:18 pm No Comments Mikkel

Team Israel Start-Up Nation and PowerWatts are happy to announce their continued collaboration for the 2021 season. Paulo Saldanha, founder of PowerWatts and the head of Performance for ISN, has integrated many of the elements and methodologies of the PowerWatts training system into the team preparation strategies. PowerWatts is a

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VIDEO: OUR MVP’S BEHIND THE SCENES – Meet the Israel Start-Up Nation Mechanics

VIDEO: OUR MVP’S BEHIND THE SCENES – Meet the Israel Start-Up Nation Mechanics

February 12, 2021 2:25 pm No Comments Sjors Beukeboom

The Israel Start-Up Nation mechanics: Always working around the clock to make sure our Factor bikes and equipment run smoothly and are up for whatever the races throw at us. Get to know our MVP’s behind the scenes and their work. Video by: Sjors Beukeboom

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Video: Our 12 Camp-days | Israel Start-Up Nation’s Pre-Season Training Camp

Video: Our 12 Camp-days | Israel Start-Up Nation’s Pre-Season Training Camp

January 30, 2021 4:05 pm No Comments Sjors Beukeboom

What was going on in Israel Start-Up Nation’s pre-season training camp? A lot. A whole lot. Check out this video.   Daily riding, laughs, massages, building bikes, lots of humor, enjoying new kits, great conversations, performance meetings, race calendar discussions, osteopath treatments, media meetings… etc, etc etc.   Watch. Video:

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4iiii Innovations

January 22, 2021 5:48 pm Comments Off on 4iiii Innovations Mikkel

4iiii Innovations

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Hammerhead

January 22, 2021 5:35 pm Comments Off on Hammerhead Sjors Beukeboom

Hammerhead

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How the Factor OSTRO VAM turned into the ‘pinnacle of the partnership’

How the Factor OSTRO VAM turned into the ‘pinnacle of the partnership’

January 15, 2021 12:55 pm No Comments Sjors Beukeboom

FACTOR OSTRO VAM: ISN’S PERFECT RACING MACHINE FOR 2021 After a successful first season on the WorldTour; Team Israel Start-Up Nation is happy to announce the team will continue its collaborations with Factor Bikes, Black Inc and CeramicSpeed in 2021.  ISN was already performing on the Factor ONE and the

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The Chosen One: Israeli custom apparel company JINGA to supply ISN with team kit for 2021

The Chosen One: Israeli custom apparel company JINGA to supply ISN with team kit for 2021

January 6, 2021 12:55 pm No Comments Sjors Beukeboom

The Chosen One Israeli custom apparel company Jinga will supply Israel Start-Up Nation with cycling apparel in 2021. They will suit up the full team: the WorldTour and Continental riders, and the staff. Jinga is returning as a clothing sponsor as the brand perfectly matches the team’s vision. Clothing manufacturer

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Reinvent ‘continues adventure’ as co-owner, committing to ISN for another year after experiencing a ‘thrilling season’

Reinvent ‘continues adventure’ as co-owner, committing to ISN for another year after experiencing a ‘thrilling season’

December 25, 2020 9:55 am No Comments Sjors Beukeboom

“Together we unite the world through cycling” Dr. Kevin Ham, founder and CEO of Reinvent and Chit Chats Canada, will stay with Israel Start-Up Nation in 2021. An avid cyclist himself, he says that the team’s vision is ‘epic’, and he is excited to continue the adventure with the team.

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Elite proudly continues supporting ISN in 2021

Elite proudly continues supporting ISN in 2021

December 23, 2020 11:55 am No Comments Sjors Beukeboom

‘We want to provide ISN’s riders with the best we can offer’ Elite has been with Israel Start-Up Nation from the very beginning of their adventure and is continuing to be part of the journey in 2021. “Our aim is to provide ISN with the best products for their races

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Four in a row: Selle Italia continues its support of Israel Start-Up Nation in 2021

Four in a row: Selle Italia continues its support of Israel Start-Up Nation in 2021

December 18, 2020 9:50 am No Comments Sjors Beukeboom

Four in a row “Since 2018 we believed in this fast-growing team” That’s what Mirko Porta, sports marketing manager at Selle Italia, says. “Israel Start-Up Nation has not only proven to be a competitive team, but also a professional organization with a big history.” “Israel Start-Up Nation inspires”, according to

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Visit Israel

December 16, 2020 6:01 pm Comments Off on Visit Israel Sjors Beukeboom

Visit Israel

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Powerwatts

December 16, 2020 5:52 pm Comments Off on Powerwatts Sjors Beukeboom

Powerwatts Link Instagram Facebook Strava

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Orange Seal

December 16, 2020 5:47 pm Comments Off on Orange Seal Sjors Beukeboom

Visit Israel

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Start-Up Nation Central

December 16, 2020 5:41 pm Comments Off on Start-Up Nation Central Sjors Beukeboom

Start-Up Nation Central

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BlackInc

December 16, 2020 5:38 pm Comments Off on BlackInc Sjors Beukeboom

Black Inc

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Reinvent

December 16, 2020 5:31 pm Comments Off on Reinvent Sjors Beukeboom

Reinvent

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Factor Bikes

December 16, 2020 5:14 pm Comments Off on Factor Bikes Sjors Beukeboom

Factor Bikes

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‘Powerhouse squad’ ISN continues sponsorship with Maxxis Tires

‘Powerhouse squad’ ISN continues sponsorship with Maxxis Tires

December 15, 2020 9:55 am No Comments Sjors Beukeboom

The special partnership with the “best road racing tire in the world”  Israel Start-Up Nation and Maxxis reached an agreement to continue their special partnership for 2021, pushing for the ‘best road racing tire in the world’. The partnership between Maxxis Tires and Israel Start-Up Nation is one for the

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Best Italian wines guaranteed as Israel Start-Up Nation continues with Fantini Group

Best Italian wines guaranteed as Israel Start-Up Nation continues with Fantini Group

December 10, 2020 2:50 pm No Comments Sjors Beukeboom

A successful first year of sponsorship leads to Fantini Group’s decision to extend the partnership Fantini Group’s president Valentino Scotti: “We are breaking barriers with ISN” Andre Greipel: “Hope to celebrate many times with Vini Fantini next season” Vini Fantini and Israel Start-Up Nation are pleased to announce they will

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NOVUS BOOST EVO: THE PERFECT EVOLUTION OF COMFORT AND PERFORMANCE

NOVUS BOOST EVO: THE PERFECT EVOLUTION OF COMFORT AND PERFORMANCE

October 13, 2020 12:51 pm No Comments Sjors Beukeboom

Created in 1994, the Novus family has undergone numerous evolutions until reaching the new Novus Boost Evo, a saddle that enriches the offer of the Selle Italia Performance segment and is designed for those with rear pelvic rotation who therefore need a waved saddle. The Novus Boost Evo saddle combines high performance with a strong

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FACTOR ANNOUNCES THE NEW OSTRO, A SUPERLIGHT AERO RACE BIKE THAT’S READY FOR COBBLES

FACTOR ANNOUNCES THE NEW OSTRO, A SUPERLIGHT AERO RACE BIKE THAT’S READY FOR COBBLES

September 7, 2020 2:05 pm No Comments Sjors Beukeboom

The new OSTRO combines the best of Factor’s renowned engineering capabilities across lightweight, aerodynamics and comfort into one bike that’s ready for anything The OSTRO is an ‘everything’ bike, a quiver killer, a master of all trades. Searingly fast, incredibly light and supremely comfortable, it’s ready to win sprints, mountain

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New Eyewear Alert At Tour De France: Scicon Unveils New Aerowing And Aeroshade Glasses

New Eyewear Alert At Tour De France: Scicon Unveils New Aerowing And Aeroshade Glasses

August 28, 2020 8:58 am No Comments Sjors Beukeboom

SCICON SPORTS UNVEILS THE NEXT GENERATION IN SPORT PERFORMANCE EYEWEAR WITH THE AEROWING AND AEROSHADE Friday August 28 2020, Mussolente, Italy – Scicon Sports, a leader in product design and one of the latest brands to enter the world of sport performance eyewear, has today released the next generation in

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Team Israel Start-Up Nation to wear high-tech SonoMasks at the Tour de France

Team Israel Start-Up Nation to wear high-tech SonoMasks at the Tour de France

August 25, 2020 11:28 am No Comments Sjors Beukeboom

Israeli technology to protect the team and the public Nice/Tel Aviv, August 25, 2020, Team Israel Start-Up Nation will use new innovative Israeli COVID-19 protective masks — as extreme measures are taken to ensure the safety of the biggest and most famous race in the world, the Tour de France.

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ISN And PowerWatts Challenge you: Compare Your Training Results With ISN Pro Riders

ISN And PowerWatts Challenge you: Compare Your Training Results With ISN Pro Riders

April 19, 2020 12:43 pm No Comments liat fuchs

Do you have what it takes? ISN is testing its riders and challenges you to take the same test ISN-PowerWatts ProChallenge. The first of three events coming your way over the next four weeks, in which you can compare your results with ISN Pro Riders! This competition does 3 things: 

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Powerwatts, ISN’s performance tool, to sharp our riders’ fitness

Powerwatts, ISN’s performance tool, to sharp our riders’ fitness

April 9, 2020 10:30 am No Comments liat fuchs

“I first discovered powerWatts in Tel Aviv”, Dan Martin says. “Two hours of training never passed so quick on the trainer as the competitiveness in the room between teammates and banter made what was really hard training a hell of a lot of fun.” The Irish climber is one of

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Under The Corona Clouds: Barbier Impressed By Doctors And Joining Stay At Home Rides

Under The Corona Clouds: Barbier Impressed By Doctors And Joining Stay At Home Rides

April 1, 2020 6:28 pm No Comments liat fuchs

He is waiting, mostly riding on his Elite indoor trainer, and desperately hoping – together with his brother Pierre – for a fast continuation of the 2020 cycling season. But Rudy Barbier is afraid too, that it will last for a long time. Meanwhile, he is impressed by doctors who

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Succesfull ISN Stay At Home Ride Attracts Over 800 Participants

Succesfull ISN Stay At Home Ride Attracts Over 800 Participants

March 25, 2020 10:03 am No Comments liat fuchs

We have had so much fun seeing you guys all join our ISN/ICA Stay At Home Ride last Friday. Together we delivered a message to everyone: Stay At Home to fight Corona. Here is the aftermovie by Sjors Beukeboom. Everyone, both Zwift-users and those of you who do not have

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Israel Start-Up Nation  and Bike-Brake King SWISSSTOP Together in 2020

Israel Start-Up Nation and Bike-Brake King SWISSSTOP Together in 2020

December 20, 2019 6:42 am No Comments liat fuchs

Israel Start-Up Nation will be using the quality disc brakes, pads and rotors from SwissStop in 2020. “Reliable DISC BRAKES on our ROAD AND TIME TRIAL BIKES.” Tel Aviv, December 2019 Israel Start-Up Nation (Israel SUN) riders will use the full-range of SwissStop rotors and brake pads in 2020. Both

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Israel Start-Up Nation names 4iiii Innovations as official Powermeter Sponsor

Israel Start-Up Nation names 4iiii Innovations as official Powermeter Sponsor

December 17, 2019 7:27 am No Comments liat fuchs

Tel Aviv, December 17, 2019 4iiii Innovations will provide powermeters and heart rate monitors to the Israel Start-Up Nation team. The Canadian company will supply the riders with 4iiii dual sided Precision Powermeters and Viiiiva heart rate monitors. ”We are excited about our new partnership with 4iiii. I believe that

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NO FLAT TIRES FOR ICA RIDERS FOR THE ENTIRE GIRO. HOW?!

NO FLAT TIRES FOR ICA RIDERS FOR THE ENTIRE GIRO. HOW?!

December 5, 2019 11:04 am 2 Comments liat fuchs

Did we find the “Holy Grail”? ICA and Maxxis Tires renew partnership after a successful first year together including a rare feat: NO FLAT TIRES FOR ICA-RIDERS WITH MAXXIS FOR THE ENTIRE GIRO   Tel Aviv, December 5th, 2019 Israel Cycling Academy and world-renowned tire manufacture Maxxis will continue their

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Israel Cycling Academy Will Be Racing on “The Fastest Road Bikes Ever“

Israel Cycling Academy Will Be Racing on “The Fastest Road Bikes Ever“

November 28, 2019 9:35 am No Comments liat fuchs

Israel Cycling Academy will be racing on Factor Bikes in the next three seasons. Factor : “The fastest road bikes ever“   Tel Aviv – November 28, 2019 Israel Cycling Academy will perform on the “fastest road bikes ever” from the British bike manufacturer FACTOR, which finds ICA and Factor

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Would You Care For a Glass of Wine?

Would You Care For a Glass of Wine?

November 22, 2019 11:10 am No Comments liat fuchs

WELCOME VINI FANTINI! Israel Cycling Academy Announcement: “The best Italian Wine Producer” is now ICA. VINI FANTINI will sponsor the Israeli team next season. The Team – on the verge of its first World Tour season – will carry “Vini Fantini” on the front of its Jersey. Vini Fantini: “ICA

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Israel Cycling Academy Makes History with Jaguar

Israel Cycling Academy Makes History with Jaguar

April 3, 2018 10:33 am No Comments liat fuchs

Tel Aviv. May 3, 2018 Israel Cycling Academy, set to make history on Friday with their Giro d’Italia debut, will be supported by one of the world’s most prestigious luxury brands on four wheels: Jaguar. A pair of E-pace Jaguars, painted in blue and black, the colors of Israel’s first

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Israel Start-Up Nation 2021 online shop
Sep Vanmarcke Israel Start-Up Nation 2021

ISN Eager to Take On Opening Weekend and Le Samyn

Israel Start-Up Nation will be lining up with a strong roster to take on the

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February 25, 2021

Sprint train in action, two more chances to come

Everyone went into today’s stage accepting that it would likely end in a mass sprint.

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February 24, 2021

Jebel Hafeet makes peloton explode, Hermans powers to twelfth

Astonishing views, a devastating climbing pace and a solid twelfth place for Israel Start-Up Nation’s

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February 23, 2021

Details matter: time trial day in UAE results in morale booster

Some riders like them, some riders don’t. Some mechanics love them, others don’t. The trick

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February 22, 2021

Passion for the millimeter: Kevin Grove working on the TT-bikes in the UAE Tour

Israel Start-Up Nation’s mechanic Kevin Grove is our Factor SLiCK TT-bike specialist. He loves the

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February 22, 2021

Michael Woods finishes second overall after dramatic final stage

Michael Woods came ever so close to winning Tour des Alpes-Maritimes et du Val overall

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February 21, 2021

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Israel Cycling Academy was founded in 2014 and is the first Israeli professional team in the world.

ICA’s vision is enabling talented young cyclists to compete in the international arena and launch their professional careers and provide inspiration, hope, and faith to a new generation.

ICA views itself as Israel’s ambassador…

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to the world and utilizes the great

exposure it receives during races to promote Israel.

ICA has a clear goal of developing the cycling scene is Israel, and the efforts are being aimed at the younger ages.

ICA sees this sport as a bridge to gap between social classes and religions in Israel, launching several

programs for kids in a low socio-economic area in Israel.

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